and Google will understand that the duplicates all refer to the canonical URL: http://www.example.com/product.php?item=swedish-fish. Additional URL properties, like PageRank and related signals, are transferred as well. Google Webmaster Central
I have a client and their shopping basket was being reported in Google 293,000 times. Each link to the basket had options, and within the cart there were remove links. All of these got crawled and added to the index. Continue reading “Canonical Tag – Mostly Harmless”
Curious as to the equivalent UK results I tried London dentist and saw a similar pattern. When I clicked through to the map results though I saw something I’ve never noticed before: Continue reading “Google Local AdWords Icon”
Many sites are examples of the endemic difficulty that faces most internet entrepreneurs and small businesses. A lack of focus on making the site or business remarkable.
Even now, with the web being even-my-mum-makes-money-on-it popular for much of the last decade there is still so much opportunity. However with that popularity comes the feeling that like the land run the opportunity will soon pass. As such the web pioneer may forge ahead into new territories grabbing as much land as possible, but hasn’t yet fully developed the properties already picked out.
The truth is, ten years ago people thought it was too late to get involved, that circumstances had changed and all the good ideas had been done; the same was said five years ago, three years ago and in years to come people will look back to the time we are in now and regard it as a golden period full of promises and easy fortunes. Continue reading “Web Development Ennui is the SEO Kiss of Death”
Bill Slawski who blogs as SEO By the Sea is one of the very best SEO Brains. A frequent posting method of his takes search engine patents or whitepapers and analyses them for insights into the search engine’s algorithms.