If you are new to SEO & still don't really have many processes in place you might not appreciate the flexibility of these tools. But if you have been around the block & are wondering "is there a more efficient way to do X" the answer is usually yes, especially if Liam has dealt with the issue in the past.
His SERP bookmarklet is great for extracting data from the search results page, building top 10 lists, etc. And the beauty of it is that you can even use it on non-search page to quickly grab all the links off anything. Using it has saved me at least 5 or 10 hours so far. As the saying goes, time is money!
I find it easy to highly recommend the insanely cheap membership required to use these time-saving tools. In the years I have known Liam, he has helped my SEO work countless times. We might discuss an issue I am facing and Liam disappears for a few hours, only to return with a tool or bookmarklet he created to help me deal with it. Liam is able to isolate the smallest parts of common tasks, and he figures out how to build a tool to speed it up considerably.
The key to me, is utility: these little tools he creates might be outwardly simple, but they are always meant to help facilitate a very specific task in SEO/code/webwork. Time is among the most precious commodities to most SEOs, and Liam's toolset will help you find clever little ways to optimize that time.
SEO is rarely about the big things - it is much more about the small, routine things you must do every day (or every hour) to remain competitive. These tools, and Liam's experienced support will help you to better perform many of these tasks. Better still, if you see a gap in here, just tell Liam - something tells me he's likely to already be working on a solution! I'll see you on the inside...
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