Online SalesPatrick McKenzie writes software that allows you to make bingo cards and often blogs about programming and business on his MicroISV on a Shoestring site.
He’s recently published The IE CSS Bug Which Cost Me A Month’s Salary and in it details a problem in which users in MS Internet Explorer 6 & 7 were not seeing the “Sign Up” button. Although they can still press enter to submit the form most users had a pretty hard time converting.
Continue Reading »
Bill Slawski who blogs as SEO By the Sea is one of the very best SEO Brains. A frequent posting method of his takes search engine patents or whitepapers and analyses them for insights into the search engine’s algorithms.
His recent post How a Search Engine Might Distinguish Between Queries from Bots and from Humans is typical Bill. Insightful and very useful.
If you’re interested in learning more about how search engines work “under the hood”, then add Bill’s site to your feed reader and follow him on Twitter.
Alec Kinnear, creative director of Foliovision s.r.o. is a fellow member of the SEO Book community and has just posted two indepth articles reviewing the recent Distilled & SEOmoz Expert Training London Day.
In a widely anticipated move Twitter has introduced lists today to help manage the people you follow.
Twitter Lists
New! Lists. A great way to organize the people you follow and discover new and interesting accounts. (BETA)
Lists are timelines you build yourself, consisting of friends, family, co-workers, sports teams, you name it. You’re part of a small group receiving this feature, so don’t tweet about it yet!
Sometimes I want to know when the Googlebot has visited a page. The following script will:
Posts from Ari Ozick are a little like a London bus. You wait ages for anything then a bunch come along at once.
First Ari posted on a subject dear to me, How to Up Your SEO Income by a Factor of 10: Testing over on SEO Book.
Then I notice this absolute gem The SEM Toolbox: 79 Tools and Tips Every Search Marketer Must Have on his SEO Contrarian site.
Lets hope like the 94 there’s a few more around the corner.
Often in testing scenarios the conversion is either gong to take place off site or the goal is a download and you therefore can’t install the tracking code.
To test that you can use the onclick event in the link(s) to record the click as the conversion. I’d tried Google’s suggestion previously and couldn’t get it to work for me.
With some experimentation I found the following code works using Google Website Optimizer and Google Analytics with one page being both the test experiment page and the conversion / success / goal page.
Continue Reading »
Zach Daniel at Dallas Internet Marketing has published 17 Motivations for Linking, the second in a series about finding the “Linkerati”.
Interestingly Zach has looked at studies behind the giving of citations in academic books and compared the motivation there with website linking.
Often when researching backlinks I’ll want to quickly see the onpage / outgoing links from a given page. This bookmarklet displays all the links from a page, gives their anchor text, and also the “rel” attribute for spotting nofollows etc.
Because WordPress gets a little confused with the javascript code, click here for the onpage links bookmarklet. From that page please drag the big button to your bookmarks toolbar.
Feel free to add a comment below and if you find it useful then bookmark this on del.icio.us for your future reference.
A vital component of any competitive research or SEO review is research into the back links (or incoming links) for a domain.
To help with the research I’ve created a bookmarklet that will search Majestic SEO and Yahoo! with the linkdomain parameter. Both searches open in new windows.
Continue Reading »
